Employment story – a magnet you should use to attract people

The power of storytelling: incorporating narratives in your recruitment approach

Crafting an impactful, well-written story allows recruiters to raise the level of emotional connection with the candidates and eventually to put the ball in their court: to stimulate applications. Storytelling in HR essentially humanizes the company brand. Companies can use storytelling on the site, on their Careers page, in job postings, and in social media. Continue reading The power of storytelling: incorporating narratives in your recruitment approach